Here is a preview of our "Celebrate America" brochure for Fall 2003 and Spring 2004

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Instead of using a vendor brochure, where everything on the brochure comes from one source, we go to multiple vendors and select what we believe to be the best of the best.

VENDORS

• Giftco
• Scotts
• QDP Corporation
• Langely Candles
• Olympia Sales
• Krown
• United Industries
• Cathedral Art
• DM Merchandising

Brochure Concept

• WE OFFER THREE BROCHURES IN ONE.  First, Celebrate America can be offered as a 12-page shopper brochure that includes a wide variety of cheese, chocolates, jewelry, candles, cards and gifts. Second, it can be a 4-page home delivery friendly brochure by using only the outer layer.  Third, it can be an 8-page made in the USA brochure by using the outer two layers.

• WE USE THE ENTIRE BROCHURE TO SELL PRODUCT. This includes the front and back cover.  Do your schools teach conservation and efficient use of resources? Then point out the wasted space on other brochures. After all, does the customer make a purchase decision based on the embossing of the front cover? Nope. In fact, look behind that embossed cover and see how it negatively impacts the product behind the cover.

• DESIGNED WITH ORDER FORM IN MIND. We use only multi-part, catalog order takers and often personalize them prior to the kick-off. When we do that, it is helpful when the order form is inserted into the brochure, that the seller name can be seen. For most Day Cares, Elementary Schools and even some Middle Schools, we use WinUltra to enter the class roster and print personalized order forms. The front of the brochure is cut to expose the name on the order form. That makes it easy to pass out personalized packets to the students.

• NOT ALL HOLIDAY. Do your early groups tell you your brochure is "too" Christmasy -- that they are not ready for (or do not even want) the holiday look? 75% of our brochure is non-seasonal.

• GOOD FOR SPRING.  Our original thought was to remove the holiday insert at the end of the year, but we actually have some people interested in using it.  But, for Easter we can remove the holiday insert and use a single sheet flyer to add some bunnies and eggs.

• MORE DESIGNS, BUT FEWER OF EACH. Suppliers pay big bucks to purchase artists' designs, and to get the most for their money, they use that same design on a wide variety of items. Instead of using an entire page or two to show several items with one design, we pick the best from the best and pick one or two of a design instead of six or eight.

• NON VENDOR-SPECIFIC FOOD SHOTS. We do not use specialty food or chocolate items that can only come from one vendor. We stay with the proven chocolate types: peanut butter, caramels, peanut clusters, pecan clusters, almond bark, fudge, and more . . .

• VARIETY OF PRODUCT TYPES. We have items for men, women, kids and more.

Product Categories

• Our Theme: Celebrate America. The items on our front cover are designed to restore patriotism in the hearts of those who see it. The cover features Brother Jones ArtWorks™ Patriotic Cards as well as a 2-year planner and hold-a-note. All items on this page are made in the USA and are home delivery friendly.

• Footprints & Key Rings.  The second page features several Footprints items including a key ring, frame, 2-year planner and stationery.  We've also included the "Never Drive Faster than Your Guardian Angel Can Fly" Visor Clip and Key Ring. All items on this page are made in the USA and are home delivery friendly.

• Candles. We have chosen Langley candles for our brochure because of their exceptional quality. All items on this page are made in the USA.

• Chocolates.  We show food shots and use generic names so that the items can come from any vendor. All items on this page are made in the USA.

• Kitchen.  This page features a scroll calendar, magnets, a refrigerator freshener, and a fire extinguisher for the kitchen.

• Men/Golf.  Golf related items always sell big and we have plenty of them to offer.  This page also includes two safety kits.

• Angels. Angels are another hot item and we have many to choose from.  This page includes several ethnic items including African-American, Hispanic, and Christian.

• Snowmen/Santas.  The middle spread of the brochure features several snowman and Santa items including candles, plushes, countdown calendars and more.

• Kinkade/Wrap Accessories. Thomas Kinkade is always a big seller and we have a tray, notepad and 2-year planner.  We also have popular wrap accessories including flat wrap, rolling scissors and gift tags.

• Americana/Nautical.  Continuing our Celebrate America theme, we've included an Americana Jumbo Calendar and Wind Chime.  The lighthouse frame and lantern are sure to be popular as well.

• Kids. SCOOBY-DOO items include an art kit, frame and coin sorter bank.  We also have a book light, jewelry holder, and grandparents frame.

• Cheese/Sausage.  Again, we have included generic shots and names for our cheese spreads, sausages and nuts. All items on this page are made in the USA.

• Spices/Potpourri. We offer four sets of gourmet seasonings, a flexible cutting board, a sugar cookie candle, three potpourris, and rope sachets. All items on this page are made in the USA.

• Stationery. This page features card assortments for Hanukkah, Kwanzaaa and Christmas.  It also features our Brother Jones ArtWorks Hero Cards as well as a photo calendar and a kids thank you pack. All items on this page are made in the USA and are home delivery friendly.

• Back Cover.  We have a magnet frame, homework hangers and our Brother Jones ArtWorks Critter and Kid Cards.  All items on this page are made in the USA and are home delivery friendly.

How can you use our brochure?

Let us be your Total Service Provider

Whether you come from a big-company background, or just want to get away from all the hassles of tallying, ordering, tracking, receiving, packing, invoicing and collecting -- and just sell . . . then I hope you will give us a shot.

Click here for more about the advantages we offer our distributors.

Customize your own variation (F'03/S'04)

We are a relatively small fundraising distributor. And, perhaps just like you, we are always looking for ways to do things the "big boys" do without the extra expense of doing them in smaller quantities.

We are currently discussing with our brochure-design experts ways they can make "drop in" changes for you on our basic brochure design and print for significantly less than you would be able to go out and have designed from scratch.

First, if you are interested, email John@QDPCorp and let him know so he can keep you more personally up to date on this project.